Week 1: IComm – Brother Thompson Jan. 14, 2016
Brother Thompson talked all about the opportunities students have to participate in IComm. This includes the Scroll, Scroll TV News, and Soapbox. These classes are invaluable in their ability to build students’ portfolios, give networking opportunities, and experience. At this point in my life, experience is the most important thing for me to be concerned with because that will set me apart from other job candidates in the future.
Week 2: Journalism – Brother Williams Jan. 21, 2016
Brother Williams discussed the importance of journalism today and how the industry has changed with new technology. He gave some good advice to aspiring journalists, beginning with stepping up our game in consuming the news. Improving our writing, increasing our passion for journalism, and getting involved in Scroll and other opportunities are other suggestions he made.
Week 3: Video Broadcast/Production – Brother Mawlam Jan. 28, 2016
Brother Mawlam taught that video is a really great way to communicate. He explained all the different jobs there are in broadcast journalism, like radio, anchor, reporter, producer, videographer, and many others. Video is the number one internet traffic today. It’s huge in communicating. Even as a writer, it’s important to learn video skills because people in the industry have multiple skills. Fewer people are doing more things. So much work goes into videos, but the results are satisfying and prove to be effective means of communication.
Week 4: Visual Media – Sister Esplin Feb. 4, 2016
Sister Esplin explained that visual media is kind of a cool mixture between art and business. It’s so important to learn how to communicate visually to an audience. The number one thing employers are looking for in candidates used to be writing, but now it’s visual media skills. Like how Brother Mawlam said, people are becoming proficient in more than one area and acquiring more skills. It will benefit me to extend my skillset as well.
Week 5: PR – Brother Hicks Feb. 11, 2016
Brother Hicks said that the purpose of PR is to educate people. Every organization needs PR, so you can find an organization you really have a passion for and work for them. PR is essential to communication between businesses and organizations and their employees, customers, the community, and many others.
Week 6: Advertising – Sister Hendricks Feb. 18, 2016
Sister Hendricks talked all about advertising. I didn’t really realize how many different opportunities and roles there are within advertising. These roles include researchers, copywriters, artists, creative directors, sales promoters, and marketing specialists. You don’t necessarily have to be incredibly creative to work in advertising.
Week 7: Organizational Comm & Advocacy – Sister Hansen Feb. 25, 2016
There are so many different dimensions and opportunities within organizational communication and advocacy. Different areas of activity include research and knowledge, fundraising, lobbying, and coordinating. Advocacy is all about calling for change, so find something you’re passionate about! The rewards for these kinds of careers are far more than just monetary.
Week 8: Academic Discovery Center – Brother Christenson March 3, 2016
Brother Christenson stressed the importance in preparing now for the rest of my semesters here at BYU-I. Failing to plan ahead could result in problems when I try to graduate. He also talked about how, as a Comm major, I’ll need an additional 25 electives credits. I personally plan on using most of those to take other Comm classes to expand my skillset, like Brother Mawlam and Sister Esplin suggested. I got my Grad Plan approved last week, and I seem to be on the right track to graduate in a few years.
Week 9: Ethics & Plagiarism – Brother Cole March 10, 2016
Ethics are how people should act. As journalists and creators of original content, Comm majors should be very concerned about plagiarism and media ethics. Brother Cole talked about copyright laws and fair use. It’s so important that, as a journalist, I never plagiarize another’s work. Along with being completely unethical, it would get someone fired from any news agency.